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UNION BANK’S COMMUNITY MATTERSSM VIDEOS RECOGNIZED WITH TWO DAVEY AWARDS
For Immediate Release
Ten Videos Highlight Stories of Diversity in Los Angeles and San Francisco
SAN FRANCISCO, November 10, 2011 – Union Bank, N.A. today announced that it has been recognized with two Silver 2011 Davey Awards by the International Academy of the Visual Arts. Union Bank’s ten Community MattersSM video entries were honored in the Branding Category and the Commercials - Banks Category. With nearly 4,000 entries from across the United States and around the world, the Davey Awards honor the finest creative work from the best firms, agencies, and companies worldwide.
“We are honored that our Community Matters videos have been recognized with two Davey Awards,” said Union Bank Senior Executive Vice President Pierre P. Habis, head of Community Banking. “We created these videos to highlight the diverse leaders throughout history who forged new ground and helped build our communities. Union Bank places a strong emphasis on diversity, inclusion and service, both in our communities and among our employees to help foster vibrant communities.”
The Community Matters videos air on KCET in Los Angeles and KQED in San Francisco throughout 2011 as part of the bank’s sponsorship with these public television stations. These can be viewed on the Union Bank Community YouTube page: http://www.youtube.com/user/unionbankcommunity.
Union Bank’s Corporate Sponsorship Marketing & Events team engaged LINK Technologies LLC, a full-service interactive agency, to produce the videos. LINK Director Brandon Jameson said: “We are proud that the Union Bank Community Matters video campaign has been acknowledged. Through our creative partnership with Union Bank, we brought these inspiring stories to life.”
About UnionBanCal Corporation & Union Bank, N.A.
Headquartered in San Francisco, UnionBanCal Corporation is a financial holding company with assets of $84 billion at September 30, 2011. Its primary subsidiary, Union Bank, N.A., is a full-service commercial bank providing an array of financial services to individuals, small businesses, middle-market companies, and major corporations. The bank operated 404 full-service branches in California, Washington, Oregon and Texas, as well as two international offices, on September 30, 2011. UnionBanCal Corporation is a wholly-owned subsidiary of The Bank of Tokyo-Mitsubishi UFJ, Ltd., which is a subsidiary of Mitsubishi UFJ Financial Group, Inc. Union Bank is a proud member of the Mitsubishi UFJ Financial Group (MUFG, NYSE:MTU), one of the world’s largest financial organizations. Visit www.unionbank.com for more information.
About The Davey Awards
The Davey Awards exclusively honor the “Davids” of creativity, the finest small firms, agencies and companies in the world. David defeated the giant Goliath with a big idea and a little rock - the sort of thing small firms do each year. The annual International Davey Awards honors the achievements of the “Creative Davids” who derive their strength from big ideas, rather than big budgets. The Davey Awards is the leading awards competition specifically for smaller firms, where firms compete with their peers to win the recognition they deserve. Visit www.daveyawards.com for more information.
The Davey Awards is sanctioned and judged by the International Academy of the Visual Arts, an invitation-only body consisting of top-tier professionals from a “Who’s Who” of acclaimed media, advertising, and marketing firms. Please visit www.iavisarts.org for a full member list and more information.