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For Immediate Release

Tanya Peebles-Hill
(213) 236-5329

Erika Wirkkala
(818) 425-0998

LOS ANGELES, CA (May 10, 2012) – UAs part of its ongoing commitment to cultural diversity and responsible banking, and in celebration of Jewish American Heritage Month, Union Bank has partnered with KCET to honor three extraordinary Jewish Americans as local heroes. The Local Heroes program recognizes and pays tribute to exemplary leaders who are making a difference and enriching the lives of others by improving their workplace, profession, neighborhood, community, region and the world. The 2012 Jewish American Heritage Month honorees are: Abner D. and Roslyn Goldstine and Annette Shapiro.

Earlier this year, honorees were identified during Black History Month (February) and Women’s History Month (March), and will also be identified for Asian Pacific American Heritage Month (May); Lesbian, Gay Bisexual, Transgender (LGBT) Pride Month (June) and Hispanic Heritage Month (September). The year-long program will culminate in October 2012, when honorees will be formally recognized as part of the annual Local Heroes Awards, which Union Bank sponsors. Since 1998, KCET and Union Bank have collaborated on the Local Heroes initiative and honored more than 125 outstanding community leaders

“It is a great pleasure to give this well-deserved recognition to three individuals whose contributions to the local community have positively impacted so many people,” said Union Bank Senior Executive Vice President Pierre P. Habis, head of Community Banking. “We are excited to continue our partnership with KCET, which gives us the opportunity to recognize the achievements of many more local heroes as part of our 15-year tradition in Los Angeles.”

“KCET is thrilled to join Union Bank as we recognize these incredible local heroes,” said KCET President and CEO Al Jerome. “With tireless dedication, hard work and leadership, each of the honorees has improved our Los Angeles community. We are pleased to introduce them to our viewers through the video profiles airing on KCET throughout Jewish American Heritage Month as we also pay tribute to the many milestones and achievements of the Jewish community.”

The 2012 honorees for Jewish American Heritage Month are:

Annette Shapiro is founder of the board of Beit T’Shuvah, a Los Angeles-based drug treatment center. She has raised millions of dollars for several causes, including drug rehabilitation, diabetes and cancer research. Shapiro and her husband established the David Alan Shapiro Memorial Synagogue Center at American Jewish University in memory of their son, David Alan. Shapiro is on the board of advisors for the UCLA Luskin School of Public Affairs. She is also a member of the board of governors for Cedars-Sinai Medical Center and co-chaired its $15 million campaign for cancer research. Shapiro’s remarkable journey is illustrated in Goldye Harris’ 1994 biography, “Annette Shapiro: Professional Volunteer.”

The Goldstines established the Abner D. and Roslyn Goldstine Fund for Holocaust Survivors in 1997. The fund provides hope to aging, low-income Holocaust survivors who need food, shelter and health services. Mrs. Goldstine is on the executive committee of Sinai Temple and the Jewish Vocational Service of Los Angeles (JVS); she’s also a member of the advisory board of the Ziegler School of Rabbinic Studies of American Jewish University. Mr. Goldstine has served as president and board member of Sinai Temple and JVS. Both serve on the boards of The Jewish Federation of Greater Los Angeles and the Executive Service Corps of Southern California.

Throughout May, KCET will air a video profile of each honoree, highlighting how they have made a difference in their community. The on-air profiles can be viewed on the Web at KCET showcases the rich, vibrant history and cultural diversity of our region with special programs during the respective heritage months and throughout the year. For more information about the Local Heroes Awards, please also visit

About UnionBanCal Corporation & Union Bank, N.A.
Headquartered in San Francisco, UnionBanCal Corporation is a financial holding company with assets of $92.3 billion at March 31, 2012. Its primary subsidiary, Union Bank, N.A., is a full-service commercial bank providing an array of financial services to individuals, small businesses, middle-market companies, and major corporations. The bank operates 407 branches in California, Washington, Oregon, Texas, New York and Illinois as well as two international offices. UnionBanCal Corporation is a wholly-owned subsidiary of The Bank of Tokyo-Mitsubishi UFJ, Ltd., which is a subsidiary of Mitsubishi UFJ Financial Group, Inc. Union Bank is a proud member of the Mitsubishi UFJ Financial Group (MUFG, NYSE:MTU), one of the world’s largest financial organizations. Visit for more information.

About KCET
On-air, online and in the community, KCET plays a vital role in the cultural and educational enrichment of Southern and Central California. KCET offers a wide range of award-winning local programming as well as the finest public television programs from around the world. KCET currently produces the Emmy®, duPont-Columbia and Peabody Award-winning SoCal Connected, a hard-hitting prime-time weekly television news program that examines the issues and people of Southern California. Throughout its more than 47-year history, KCET has won hundreds of major awards for its local and regional news and public affairs programming, its national drama and documentary productions, its quality educational family and children's programs, its outreach and community services and its website, KCET is a donor-supported community institution. For additional information about KCET productions, Web-exclusive content, programming schedules and community events, please visit