The float celebrates a new law that requires CPR training of most California high school students; Amazing stories tell how CPR saves lives
LOS ANGELES, CA – December 08, 2016 Union Bank and the American Heart Association (AHA) Western States Affiliate announced today the 14 Heart Heroes who will ride on their float Keep the Beat Alive in the 2017 Rose Parade® presented by Honda. The premier float features youths who saved lives by administering CPR, as well as the people they saved, and honors the passage of a new California law that will provide CPR training to thousands of high school students each year. The float embodies the parade's theme Echoes of Success, by honoring its teen lifesavers and the future generations of potential lifesavers the new legislation will create.
The float riders, who come from three different Western states and range in age from 11 to 75 years, will stand on the float's 55-foot long floral piano keyboard and among its four eight-foot tall floral drums and a nine-foot heart-shaped DJ booth. The musical elements represent the beat of the heart and the correct compression rate for CPR administration — a rhythm of 100 beats per minute.
A CPR dance team comprised of 28 local Crenshaw High School and Abraham Lincoln High School students will walk alongside the float and engage the audience with a CPR-inspired dance.
"We are so proud to call attention to these amazing teens and adults who saved a life or have been saved through CPR. The mission of our beautiful float is to spread the word to millions of people that CPR training saves lives," said Pierre P. Habis, head of Union Bank Consumer Banking. "Everyone should learn CPR — as you can see from these inspiring float riders, you never know when you might be called upon to save a life with CPR."
"We encourage everyone to get CPR training — it only takes a few minutes to learn hands-only CPR," Kathy Rogers, Executive Vice President for the American Heart Association Western States Affiliate. "We are so thankful that Union Bank shares our mission to spread the message that CPR is easy to learn and so important. We hope the stories of these courageous teens and survivors will inspire others."
The 14 CPR heroes riding on the float are (detailed bios and headshots available on request):
For three decades, Union Bank and the American Heart Association have united in the fight against heart disease and stroke, the nation's No. 1 and No. 5 killers of both men and women. Union Bank has been engaged in multiple aspects of the AHA's work, including fundraising, education, volunteer leadership, employee involvement and health messaging. In the last nine years alone, the bank's employees and clients have donated more than $8.6 million in support of the AHA's critical research, education, and prevention programs. 2017 will be the second year that Union Bank has joined with the AHA in presenting a Rose Parade float.
In September 2016, the California State Legislature passed a law that will require hands-only CPR training for a majority of high school students. The bill will create a new generation of potential CPR lifesavers who can make the difference in the few critical moments when a person suffers cardiac arrest. Approximately 90 percent of people who suffer out-of-hospital cardiac arrests die. CPR, especially if performed immediately and effectively, can double or triple a cardiac arrest victim's chance of survival.
Follow the Keep the Beat Alive float on Facebook and Twitter using #CPRSavesLives.
About the American Heart Association
The American Heart Association is devoted to saving people from heart disease and stroke – the two leading causes of death in the world. We team with millions of volunteers to fund innovative research, fight for stronger public health policies, and provide lifesaving tools and information to prevent and treat these diseases. The association is the nation's oldest and largest voluntary organization dedicated to fighting heart disease and stroke. To learn more or to get involved, call 1-800-AHA-USA1, visit heart.org or call any of our offices around the country.
About the Pasadena Tournament of Roses®
The Tournament of Roses is a volunteer organization that annually hosts America's New Year Celebration® with the Rose Parade® presented by Honda, the Rose Bowl Game® presented by Northwestern Mutual and a variety of accompanying events. 935 volunteer members of the association will drive the success of 128th Rose Parade themed "Echoes of Success," on Monday, January 2, 2017, followed by the 103rd Rose Bowl Game. For more information, visit www.tournamentofroses.com. Like us on Facebook and follow us on Twitter, Instagram and YouTube and visit our blog at blog.tournamentofroses.com.
About MUFG Union Bank, N.A.
MUFG Union Bank, N.A., is a full-service bank with offices across the United States. We provide a wide spectrum of corporate, commercial and retail banking and wealth management solutions to meet the needs of customers. We also offer an extensive portfolio of value-added solutions for customers, including investment banking, personal and corporate trust, global custody, transaction banking, capital markets, and other services. With assets of $116.9 billion, as of September 30, 2016, MUFG Union Bank has strong capital reserves, credit ratings and capital ratios relative to peer banks. MUFG Union Bank is a proud member of the Mitsubishi UFJ Financial Group (NYSE: MTU), one of the world's largest financial organizations with total assets of approximately ¥293.7 trillion (JPY) or $2.9 trillion (USD)1, as of September 30, 2016. The corporate headquarters (principal executive office) for MUFG Americas Holdings Corporation, which is the financial holding company and MUFG Union Bank, is in New York City. The main banking office of MUFG Union Bank is in San Francisco, California.
(1)Exchange rate of 1 USD=¥101.12 (JPY) as of September 30, 2016